By Gregory Crawford---- COO of Kiyokawa Crawford Sports Management--- on twitter @crawssportsbiz @kcsportsmgmt @wchoops
New Balance is entering the international soccer market, which will be tough considering the great revenue of both Adidas and Nike in the soccer market. Over the last five years, New Balance has increased its sales 17 percent, with total sales in 2014 of $3.3 billion.
But this will be there first journey into soccer, where in 2014, Adidas soccer business recorded sales of $2.7 billion and Nike sales of $2.3 billion. New Balance is a private company and is noted most for their running shoes.
more of Gregory's blogs--- http://gregcrawfordbasketball.blogspot.com
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